Community Supporting

Let’s be clear on what we do...

 

We aim at bringing value back to where it belongs. So, how do we do this or plan to do it? Let’s take a problem/solution approach to explain.

We roast in origin...

 

 

Problem: Roasting is traditionally done in the importing country because of many historical reasons. It is the closing step in the coffee production process where the final value is added onto the coffee price and therefore sucks most of value. The exporting country thus, only gets a small portion for its raw material.

 

Solution: We aim at giving back to Colombia the real value for its product and stop treating the country as a just the source for raw value-less materials. Furthermore, we source our packaging from a local company focused on sustainable materials to encourage the development of the local economy.

We plan to share know-how...

 

 

 

Problem: Small Finca owners, usually do not have the means to produce high quality coffee with specialty processes because they lack the knowledge and know how. Traditional federations buying coffee from small Fincas are also not encouraged to add any expertise as this can be completely disruptive for the federation business.

 

Solution: We have chosen to work together with a master roaster coffee expert with vast experience in the growing, processing and roasting of coffee and are proud of his work. He has consulted some of the biggest and most renowned Fincas in Colombia and Latin America in terms of coffee production. Our target is to cover all costs he has while helping small Fincas advance into specialty coffee. His knowledge will be invaluable for our future small partner Fincas and will pave the way for a sustainable partnership with us.

 

We plan to build the means...

 

 

 

Problem: Small Fincas do not have the means to invest in new infrastructure. They can barely keep their running costs in line. After having received recommendations by our coffee expert, they need to establish the baseline for specialty coffee.

Solution: As special processes need additional infrastructure for drying out coffee and experimenting with anaerobic methods, we
plan to help covering costs for the setup of such infrastructure.

 

We plan to support programs...

 

We are looking forward to work with our current partner Finca and financially support already running programs, letting you as customer participate directly. Currently our partner is building up a primary school to offer all kids in the neighboring Fincas basic education.

 

And what can you do?

 

Buy our coffee! Only by exporting large coffee quantities we will be able to fulfill all our plans...